Three Reasons Enterprises are Thankful for the Cloud


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This Thanksgiving, enterprises have a lot to be thankful for. Innovations in information technology have transformed the business world and increased profits in every sector. The cloud, in particular, has had a huge impact on business’s bottom lines: by driving down costs, increasing agility, giving enterprises more freedom to innovate, automating deployments and increasing efficiency, changing the security game, and making things like disaster recovery a breeze, the cloud has permanently altered the IT landscape for the better.

Three Reasons Enterprises are Thankful for the Cloud

Agility and Innovation in the Cloud

The cloud gives enterprises agility they’ve never had before – by reducing complex integrations to simple turnkey APIs, businesses can innovate rapidly as they expand into new markets or develop new business models. Builds that used to be a complex project can now be performed in mere hours. When a business was ready to scale and needed room for more data, they used to have to open a new data center, spend months setting up racks and configuring servers. Now it’s as easy as dragging a slider to the right in their AWS dashboard. Automated scale up/scale out cloud storage grows at the speed of your business and shrinks back down when you don’t need it.

With the constantly growing selection of powerful tools for business intelligence, marketing automation, data collection, sales enablement, and more, enterprises have all the tools they need to rapidly innovate and drive success.

Better Security and Reduced Risk in the Cloud

Cloud Security Providers (CSPs), as a necessity, have massive security teams working on their products. Where a traditional enterprise IT department might have a few employees dedicated to security, companies like Amazon and Microsoft each have hundreds of developers each making sure your data is protected. The cloud also provides helpful security measures, such as controlled access – third-party vendors and customers have limited access to data, so mission-critical company data can be protected.

While it’s true that there have been a few recent notable security breaches, including Home Depot, Target, and iCloud, all three were the result of human error – there have been nearly zero documented cases of cloud storage being breached directly.
Another benefit of the cloud is that it’s less risky than on-premise data centers. The cloud makes it easy to create and deploy backups and have a strong disaster recovery plan. Most CSPs offer turnkey software that protects your company from DDOS attacks, provide automated failover, keep logs to let you audit connections and data imports/exports, and more.

Reduced Costs in the Cloud

One of the best ways for an enterprise to increase profits is to reduce costs, and closing physical data centers in favor of cloud data storage is one of the most significant cost-saving initiatives a business can undertake. When maintaining on-premise data centers, you need to worry about a lot of things, like electricity, cooling, staffing, replacing hardware, keeping software up-to-date and physical security. The cloud eliminates all of those factors, as the CSP handles them for you in a much more efficient way. You also have to worry about the potential for a natural disaster or fire to damage your systems. When delegating your data infrastructure to a cloud security provider, they worry about all of this for you and have back up plans and redundancies that mitigate the cost of potential disasters. Also, enterprises have been clever as of late and found ways to optimize their data infrastructure to minimize costs.

The Cloud Brings a Bountiful Harvest

All in all, this year has been great for enterprises who employ a cloud-first strategy for their IT. It has also been great for the CSPs themselves – Amazon, Microsoft, and others have posted record profits. It’s been especially great year for IT professionals since many new career opportunities have been created to support the cloud. There is a lot to be thankful for.

For enterprises who are hoping to move to the cloud in 2019 but finding that the journey is too costly or difficult, there is one more thing to be thankful for – emerging technologies like adaptive data virtualization are making it possible to skip the application rewrite phase of migrating and run legacy applications on cloud databases as if they were built for them. Application interoperability changes the game, and allows for new avenues to innovation: multicloud, hybrid cloud, and multiplatform data architecture are not just attainable, but easy.

We, at Datometry, are thankful for our customers, our wonderful partner community, our dedicated employees, and the opportunity we have to change the IT industry forever.

What are you thankful for? Let us know in the comments!

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About Travis Singleton

Digital Marketing Manager

Travis is a Silicon Valley native with a passion for all things high-tech. From a young age, Travis felt a deep connection to technology, taking part in Lego robotics classes and developing his first website in fifth grade. Presently, you can find Travis at the forefront of technological disruption, working with startups like Datometry to build a path to the future.

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